Organisations build trust in their brands over a long time. Sustaining that trust then becomes a critical measure of brand resilience, especially when facing the digital chaos of the modern world. This includes the proliferation of data, new technologies like LLMs, AI, and the continuous threat of cyber-attacks and supply chain disruptions. Even the potential of an incident can erode trust. Reputations
are built-in “drops” over time but are lost in seconds, becoming harder to regain.
Join us at the Dublin SASIG: Meeting Today’s Cybersecurity Challenges in association with BSI Thursday, September 28 from 9:30am – 3pm BST (10am – 2pm live stream via Zoom).
Conor Hogan from our Standards Committee will present “Building digital trust amongst the digital chaos.” In this session, Conor will outline his perspective on digital trust (“trust in the digital interactions and relationships between business, people and things”) and how it builds on known concepts and multi-layered assurance and by-design approaches. He will highlight the opportunity for all organisations to adopt digital trust and power business operations; drive performance; foster innovation and benefit all stakeholders and wider society.